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This calculator - created using a script from JavaScriptSource.com - will help you determine the cost of an online advertising campaign using the measurement of cost per 1,000 impressions (CPM), and the number of exposures.
  • To find the cost of a campaign: Find the cost of an online campaign by entering the cost per 1,000 impressions of the campaign, then enter the total number of impressions and hit SOLVE.
  • To find the cost per 1,000 impressions (CPM): Find the cost of an online campaign by entering the total cost of a campaign, then enter the total number of impressions and hit SOLVE.
  • To find the total number of exposures you can get for your budget: Find the total number of impressions by entering the total cost of the campaign and the total number of impressions, then hit SOLVE.
Calculating
Advertising
Exposure
Cost of campaign:
(must be a whole
dollar amount)
CPM:
(cost per
1,000
impressions)
Advertising
exposures: